It is amazing what you can accomplish if you do not care who gets the credit.
- Harry S Truman

7-Second Resume

Ad Council

[Activation Campaign] Hiring managers only spend seven seconds looking at a resume. So to help candidates without a college degree or traditional experience, we created 7-Second Resumes. It’s a tool to help opportunity youth, without a college degree, find jobs in the workforce.

FLORIDA MAN PROJECT
Big Brother Big Sister

[Native Content] We needed something more impactful than typical non-profit guilt, so we turned to the outrageously newsworthy Florida Man to motivate Florida men to do good.

SURVIVAL BELL CHOIR

Advent Health

[Experiential Film] Cancer survivors who had each rung their own victory bell came together from across the AdventHealth system to form one united bell choir -- sharing hope in a time we all need something to believe in.

IRMA GIVES BACK

Volunteer Florida

[Outdoor Campaign] Hurricane Irma left a trail of destruction in its path. So we collected storm damaged vinyls and handcrafted messages encouraging people to donate towards the clean-up. We turned Irma’s destructive force into a positive one, with messages of hope.

BUFFALO WILD WINGS

Buffalo Wild Wings

[Broadcast Campaign] Over the course of a 10+ year run, we powered down stadiums, set off sprinklers, and deliberately sent games into overtime. We pulled so many pranks, people thought Buffalo Wild Wings was behind actual sports mishaps.

DRUG FREE AMERICA

The Partnership For A Drug-Free America

[Print Campaign] Drugfree.org is an online resource to support parents impacted by teen drug use. This awareness campaign was designed for parents seeking guidance to questions they can't answer.

WORLD'S SAFEST BIKE

Toyota & Priority Bikes

[Technology] This is “what if” thinking by three incredibly innovative companies imagining a better, safer world for motorists and cyclists. Our intent was to build something tangible with Toyota that showcases their commitment to road safety and raises awareness for an alarming problem.

CANNABIST

Columbia Care

[Retail Launch] As states legalize recreational use for cannabis, Columbia Care -- known as a medical supplier -- wanted to launch a retail brand and space for those discovering the plant for the first time.

We positioned Cannabist as the "sommelier of weed," paying homage to service, education, and expertise. With an Art Deco design and an Apple-like customer journey, the Cannabist aims to deliver a "Higher Experience."